The Basics was a re-re-release of basic LRH books coupled with lectures at greatly inflated prices. An entire CD manufacturing line was installed at Golden Era Productions despite the fact that CDs were already obsolete! CDs cost Golden Era Productions 12 cents each to produce. They were in turn sold for 10,000% of their cost (100 times their value). Note: a normal manufacturing mark up is 100%. Considering Scientology's humanitarian objective and its non-profit status, what should have sold for a couple of bucks, sold for $120. But it's even worse than that. CDs were already obsolete when the Basics were released. instead of costing $0.12 per CD to product, and a few dollars per book, it all could have cost zero and simply be downloaded directly to smart phones, iPods, Kindles, etc.
The ONLY reason the release was not handled in an on-purpose fashion was pure financial greed. As a result the full Basics package was priced at around $3,000 and thousands of packages were sold, so many that many people simply left the Church in disgust and threw their books into the trash where they wound up in landfills.
David Miscavige has several times re-released LRH books and each time it was done with an explanation that mistakes in transcribing made previous versions no good. Now of course we know even these latest books have turned out to be missing elements. So they will have to be redone again one day — hopefully after David Miscavige is gone. And then they should be released on Kindle and through download for as cheap as possible to enable more people to be able to afford them.
The correct purpose for pricing is that price that enables the organization to survive while also enabling a maximum number of people to obtain the information.